Cross Media Marketing Campaigns

Increase Response Rates With Our Cross Media Campaigns

We make sure your online business listings are up-to-date and available wherever and however your customers are searching for you — even with voice search!

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We create Cross Media Marketing (CMM) programs that use the most relevant media channels to provide you with the greatest impact for your marketing campaign.

Before we design the campaign, our team will invest the time necessary to identify the media channels that are most appropriate for meeting your objectives and matching your market demographics.

We will help you understand the most current integrated cross-media strategies, and share valuable insights we’ve gained through the numerous successful implementations we have designed and conducted.

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Cross Media Marketing is one of the best options for improving the effectiveness of your marketing campaigns.

Benefits of an Effective CMM Campaign

Uur customers have experienced as a result of Media Tech Plus’ CMM program development expertise include:

  • Improved Brand Recognition
  • Additional Sales and Revenue
  • Strengthened Customer Database
  • Enhanced Customer Relationships
  • Customer Involvement to build your brand
  • Interactive Marketing Experience to engage potential customers
  • Increased Campaign Response Rates (for the initial and subsequent campaigns)
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PURLs
A personalized URL combined with a variable digital print direct mail component or variable e-mail blast is an effective way to increase your response rates. We have the in-house expertise to design and develop an integrated digital print and PURL strategy.

Dynamic Landing Pages
We develop uniquely branded landing pages that capture important information from your target audience. This information can be used to gain a better understanding of your clients’ needs. By capturing this data we can increase your overall response rates and develop a more integrated strategy with follow-up communications.

Variable E-mail
We can incorporate a variable e-mail message as part of your integrated communication strategy. We use previous campaign responses to customize the messages in a triggered communication that will help produce leads.

Mobile Marketing
Mobile marketing is playing an increasingly important role in overall market strategies. We can design and implement a branded mobile landing page that efficiently measures response and drives revenue opportunities. With our online dashboard reporting, you can easily track the effectiveness of your mobile campaign in real-time. QR codes and SMS texting can also be integrated to enhance results.